For the purposes of this Policy, “you” or “user” refers to any individual who:

• visits our website;

• fills out the contact form;

• interacts with us via email, phone, WhatsApp, or schedules a conversation;

• participates in campaigns, webinars, events, or content promoted by BIX.

When you interact with BIX, especially through the contact form, we may collect:

• Identification and contact data: full name, professional email, phone number (optional);
• Data about your interest/need: content of the message you write (description of your challenge, business context, etc.);
• Technical and security data: IP address, date and time of access, browser/device information, and data generated by the Cloudflare Turnstile solution (antispam/captcha);
• Browsing data: pages accessed, traffic source, time spent on the site, and interactions with the website, through cookies and similar technologies.

We may also process data provided through other channels (email, phone, meeting schedule) and at events and campaigns promoted by BIX.

We use your personal data for:

• Customer Service and Relationship Management

• Responding to messages sent via form, email, or phone;

• Understanding your challenge and proposing appropriate solutions;

• Maintaining a business relationship and sending communications related to your contact.

• Legal Basis: primarily legitimate interest, and, when necessary, consent for marketing communications.

• Lead Management and Communications (ActiveCampaign and CRM)

• Registering your contact in our lead database;

• Organizing interaction history and follow-ups;

• Sending relevant communications about our services and BIX content.

For this, we use platforms such as ActiveCampaign, which act as data processors, following our instructions and security standards.

• Website Improvement and Security

• Analyzing website usage to improve content, usability, and performance;

• Prevent fraud, unauthorized access, spam, and automated attacks, with the support of solutions such as Cloudflare Turnstile.

• Legal basis: legitimate interest and, where applicable, compliance with a legal obligation.

• Cookies and similar technologies

We use cookies to make the website function correctly, measure audience, remember preferences and, where applicable, support marketing actions.

You can adjust your cookie preferences directly in your browser.

• With whom we may share your data

We may share your data with:

• Service providers (e.g., CRM/marketing platforms such as ActiveCampaign, hosting providers, email, security and analytics);

• BIX group companies, for administrative and customer service purposes;

• Public authorities, when there is a legal obligation or order from a competent authority.

• International transfers

Some providers may be located in other countries or use servers abroad. In these cases, we seek to ensure adequate protection, with contracts, good security practices and the choice of recognized suppliers.

• Information Security

We adopt technical and organizational measures to protect your data, such as:

• access control and authentication;

• security monitoring and logs;

• use of specialized protection and antispam solutions;

• internal confidentiality policies.

However, no system is 100% immune to incidents. If an event occurs that could pose a significant risk to you, we will follow the applicable legal procedures.

• Retention Period

We keep your data for the time necessary to:

• respond to your contact and monitor the business relationship;

• comply with legal and regulatory obligations;

• protect BIX's rights in any legal proceedings.

After this period, the data may be deleted, anonymized, or kept only for the time required by law.

If you have any questions about this Policy or wish to exercise your rights as a data subject, please contact us:

• Email: [info@bix-tech.com](mailto: info@bix-tech.com)

We may update this Privacy Policy to reflect changes in our practices or legislation.

Whenever there are significant changes, we will publish the new version on our website, with the update date.

Last updated: April 24, 2026